Master roofers since 1962 · Toronto · Muskoka · Niagara

Roofs that outlive
their houses.

Fourth-generation architectural roofers specializing in slate, copper, zinc and cedar shake. We don't install roofs — we set them for the next hundred years.

62 years in trade
1,840+ roofs installed
4 generations of family
100yr material warranties

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01 / Materials
The Material Library

Four materials. A century each.

We work in slate, copper, zinc, and cedar — the same four materials that have defined Canadian architectural roofing since the 1800s. We don't install asphalt. We don't install steel pretending to be slate. If your roof is going to outlast your mortgage, the material matters more than the installer.

01

Welsh Slate

Life:150+ yrs Origin:Penrhyn Quarry, Wales
02

Standing-Seam Copper

Life:100+ yrs Patina:5–15 yrs
03

Western Red Cedar

Life:50–80 yrs Grade:Number 1 Blue Label
04

Architectural Zinc

Life:80–100 yrs Origin:VMZINC France
02 / Recent Work
Selected Projects

Our work, photographed honestly.

All Slate Copper Cedar Zinc Restoration
Welsh Slate · 2025

Forest Hill Estate

Toronto, Ontario

Copper Standing-Seam · 2025

Yorkville Townhouse

Toronto, Ontario

Western Red Cedar · 2024

Lake Joseph Cottage

Muskoka, Ontario

Architectural Zinc · 2024

Modernist Build, Caledon

Caledon, Ontario

Slate Restoration · 2024

Heritage Manor

Niagara-on-the-Lake

Copper · 2023

Bridle Path Residence

Toronto, Ontario

04 / Our Heritage
Family Owned · Family Run

62

years setting roofs that outlast the people who paid for them.

Founded by Geoffrey Whitfield in a Hamilton workshop in 1962, expanded by his daughter Eleanor in 1989, and now run by her sons Marcus and James — Whitfield & Caine has installed slate, copper, zinc and cedar across Ontario for four generations. We turn down more work than we accept. We answer our phone. And we still set every roof the way Geoffrey would set it.

1,840+Roofs Installed
$94M2025 Work In Progress
92%Repeat / Referral
0Warranty Claims (5 yrs)
06 / The Craftsmen
Meet The Team

Six master craftsmen. One standard.

Our craftsmen don't bounce between trades. Each is a specialist — copper, slate, cedar, or zinc — with 15+ years in their material.

Marcus Whitfield

Managing Partner · Slate Specialist

"You can't fake a slate roof. The work tells on you for a century."

3rd generation · 22 years

James Whitfield

Partner · Copper & Zinc

"Copper is the most honest material we work with. It tells you exactly what it's doing every day."

3rd generation · 19 years

Daniel Caine

Senior Foreman · Cedar Shake

"Number 1 Blue Label or nothing. I won't put cheap cedar on a $4M cottage."

2nd generation · 27 years

Robert Caine

Master Tinsmith · Custom Copper Work

"Every copper detail is hand-formed in our shop. No factory bends. No shortcuts."

2nd generation · 31 years

Sarah Whitfield

Heritage & Restoration Lead

"On a heritage build, the goal is making it look like we were never there."

4th generation · 11 years

Theodore Whitfield

Founding Partner Emeritus

"My father set roofs that are still on. That's the only mark that matters."

2nd generation · 47 years

08 / The Journal
The Whitfield Journal

Material guides, quarterly.

Honest writing about roofing — material specs, maintenance, common mistakes, and what to ask any contractor before signing.

Material Guide

The difference between Welsh and Vermont slate — and why it matters.

Marcus Whitfield · December 12, 2025 · 9 min read

Patina Science

How long copper actually takes to patina (it's not seven years).

James Whitfield · November 24, 2025

Buyers Beware

Five things to ask any roofing contractor before signing the contract.

Sarah Whitfield · November 8, 2025

09 / Contact
Request A Quote

Let's start with a site visit.

No phone-only quotes. No sales reps. A senior craftsman walks your property, takes the photographs, and writes the proposal himself.

Three offices.
One craft.

We serve Toronto and the GTA, the Muskoka cottage region, and the Niagara peninsula. For projects outside our service area, we travel — but we'll be honest about whether it's worth your money.

Member Since 1962National Roofing Contractors Association
Certified InstallerVMZINC · Penrhyn Slate · Vermont Slate
WSIBFully Insured

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